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Director - Product

Reporting to



Toronto, ON

The Director - Product, alongside the CEO, is responsible for developing, defining, and overseeing the products’ roadmap and managing it as required for the purpose of meeting deliverables for the business. He/she is also responsible for the company’s product planning and execution all through the lifecycle of the business. This includes gathering and prioritizing requirements for the product, defining the vision for the product, and collaborating with others from the marketing, sales, and operations departments in order to ensure that the financial and consumer satisfaction goals are met. In addition to this, the Director - Product also ensures that that product goals and strategy support and align with the company’s overall strategy and goals. Reporting to the founder and CEO, the Director - Product will be a key member of senior management.

Primary Responsibilities:

• Drive product strategy and the Company’s product roadmap based on a clear product vision that delivers on business goals

• Help drive user engagement and site traffic

• Spearhead the product management process and third-party development lifecycles / deliverables, including new features and enhancements

• Author product requirements documentation for RFP/vendor selection, where relevant; lead the committee for vendor selection; manage and hold accountable external vendors

• Lead the product team (internal & external); define roles and hiring for potentially growing internal product team; set and manage KPIs and performance reviews for internal or external product team

• Collaborate internally to build credibility as the caretaker of anything product related

• Implement and oversee product management; implement and maintain product documentation

• Manage key relationships (client and partner) relationship to grow revenue opportunities

• Work with the CEO to develop the business cases for future product development, including planning the future structure for product development, pricing strategy, etc.

• Participate in executive level strategy discussions, including identifying new business opportunities and develop endorsed opportunities

• Other senior roles and responsibilities as requested by the CEO or her designate


The ideal candidate has 5+ years’ experience in product management, with a passion for customer experience. The candidate must have proven ability to think and operate at a strategic level and deliver at a detailed level. As with any entrepreneurial environment, the ability to quickly and practically assess what needs to be done and roll up your sleeves to make sure it gets done is of critical importance. Industry-specific experience is an asset.


• Proven work experience in product management and building “best-in-class” products across multiple platform and devices (web and mobile)

• Proven track record of managing all aspects of a successful product throughout its lifecycle

• Proven ability to develop product and marketing strategies and effectively communicate recommendations to executive management

• Solid technical background with understanding and/or hands-on experience in software development and web technologies

• Strong analytical and problem-solving skills and willingness to roll up one’s sleeves to get the job

• Capable of operating in a fast-paced, entrepreneurial environment and across multiple teams, and of balancing multiple priorities

• Excellent communication, presentation and leadership skills

• Excellent organizational and time management skills

• Creative thinker with a vision and openness to different views and input

• Attention to details

• MS/BS degree in Computer Science, Engineering or equivalent preferred

Benefits of joining our team

• Opportunity to work in the heart of downtown Toronto (Financial district)

• Opportunity to work in a company with very high growth potential

• Opportunity to be an active participant in our growing success

• Opportunity to work autonomously

• Opportunity to join a close team within a fun and fast-paced culture

• Opportunity to work with subject matter experts

Please send us an email with your resume and cover letter to: